Before there were dashboards, intent signals, and automated sequences, there were maps, territories, and doors to knock on.
Zig founder and CEO Steve Ancheta started his sales career the hard way - commission-only, door-to-door, in person.
And it's that foundation, not Silicon Valley orthodoxy, that shapes how he thinks about where AI fits in modern selling.
His latest piece in CRM Magazine (published by destinationCRM.com) makes the case that the core lessons from classic door-to-door selling offer a clearer blueprint for building agentic AI than most of what's being published in the space today.
Read the full piece on destinationCRM.com > What Door-to-Door Sales Can Teach Us About Building Agentic AI for Sales Teams